We were initially provided with a simplified sketch up model of the product which we added detail to, duplicated and adapted to create the four kit type sizes. We then agreed with the client to setup the individual products in a ‘clean white’ studio lighting environment before adding the final textures and finishing touches in post-production.
For the product placement CGI’s the client was working on both a tight timescale and budget. We therefore agreed to purchase the interior environment model from stock and place the adapted product models within the interior spaces before rendering at high resolution.